Privacy Policy

Our Privacy Policy is designed to assist you in understanding how we collect and use the personal information you provide to us and to assist you in making informed decisions when using our site and our products and services.

What Information Do We Collect?

When you visit our Web site you may provide us with two types of information: personal information you knowingly choose to disclose that is collected on an individual basis and Web site use information collected on an aggregate basis as you and others browse our Web site.

1. Personal Information You Choose to Provide

You willingly provide us information when you register for our services or register for email newsletters and alerts.

If you choose to correspond with us through email, we may retain the content of your email messages together with your email address and our responses.

2. Web Site Use Information

Similar to other commercial Web sites, our Web site utilizes a standard technology called "cookies" (see explanation below, "What Are Cookies?") and Web server logs to collect information about how our Web site is used. Information gathered through cookies and Web server logs may include the date and time of visits, the pages viewed, time spent at our Web site.

How Do We Use the Information That You Provide to Us?

We use the information with the sole purpose of improving our products and services or to inform you about things such as new products and services that become available but ONLY if you willingly requested this information.

By far, the biggest concern from our users has to do with how do we use the information collected in our secure databases generated from using our products such as the Diet and Exercise Tracker program when the program is used in conjunction with our online data servers.

We sometimes analyze this information for things such as:

• What is the average length of time before users discontinue using the product?
• What areas of the application are used most frequently?
• What reports are more popular?

NOTE THAT YOU ARE COMPLETELY ANONYMOUS TO US WHEN WE ANALYZE THIS DATA. We don’t under any circumstances relate any of this information to a specific user. The ONLY reason why we study this information is so that we can better apply our resources (money and manpower) into the areas of our product that appear to have the potential of benefiting most people or pinpoint the areas of the product that are used the least to see if there are any improvements that can be made to make them more attractive to our users.

What Are Cookies?

A cookie is a very small text document, which often includes an anonymous unique identifier. When you visit a Web site, that site's computer asks your computer for permission to store this file in a part of your hard drive specifically designated for cookies. Each Web site can send its own cookie to your browser if your browser's preferences allow it, but (to protect your privacy) your browser only permits a Web site to access the cookies it has already sent to you, not the cookies sent to you by other sites.

How Do We Use Information We Collect from Cookies?

As you shop on our Web site, the site uses its cookies to differentiate you from other shoppers so your shopping cart is only available to you. In some cases, we also use cookies so that you are not required to log in more than is necessary for security. Cookies, in conjunction with our Web server's log files, allow us to calculate the aggregate number of people visiting our Web site and which parts of the site are most popular. This helps us gather feedback in order to constantly improve our Web site and better serve our customers. Cookies do not allow us to gather any personal information about you and we do not generally store any personal information that you provided to us in your cookies.

Sharing Information with Third Parties

We do not sell, loan, lease, give away, share or in any other way make your personal information available to parties other than to us except:

• When you have given us permission (example: to deal with another company on your behalf such as processing credit card payments).
• In the event of a merger or a transfer of all or substantially all our assets to a third party.
• We may disclose your personal information if required to do so by law or subpoena.
• To protect and defend our rights and property, the Site, the users of the Site, and/or our Affiliated Parties.
• To protect the personal safety of our users, the website, or the public.

How Do We Protect Your Information?

How Do We Secure Information Transmissions?

Email is not recognized as a secure medium of communication. For this reason, we request that you do not send private information to us by email. Some of the information you may enter on our Web site may be transmitted securely via Secure Sockets Layer SSL, 128 bit encryption services. Pages utilizing this technology will have URLs that start with HTTPS instead of HTTP. Please contact us if you have any questions or concerns.

What About Other Web Sites Linked to Our Web Site?

We are not responsible for the practices employed by Web sites linked to or from our Web site nor the information or content contained therein. Often links to other Web sites are provided solely as pointers to information on topics that may be useful to the users of our Web site.

Please remember that when you use a link to go from our Web site to another Web site, our Privacy Policy is no longer in effect. Your browsing and interaction on any other Web site, including Web sites which have a link on our Web site, is subject to that Web site's own rules and policies. Please read over those rules and policies before proceeding.

Your Consent

By using our Web site you consent to our collection and use of your personal information as described in this Privacy Policy. If we change our privacy policies and procedures, we will post those changes on our Web site to keep you aware of what information we collect, how we use it and under what circumstances we may disclose it.